(Business Lounge Journal – Menswear Talk)

We interviewed Mr. Kim Min Soo of ASSISI, a renowned Korean tailoring house celebrated for its meticulous craftsmanship that blends Milanese and Neapolitan traditions with its own distinctive touch.

Worn by respected classic menswear figures such as Peter Zottolo (@urbancomposition) and Simon Crompton (@permanentstylelondon), ASSISI is quickly establishing an international presence for such a young brand.

We had the opportunity to speak with Mr. Kim Min Soo during his trunk show at SOROI Jakarta, held from 21–23 November 2025.

 

Michael Judah Sumbayak adalah pengajar di Vibiz LearningCenter (VbLC) untuk entrepreneurship dan branding. Seorang penggemar jas dan kopi hitam. Follow instagram nya di @michaeljudahsumbek