(Business Lounge Journal – General Management)

Previously, Joanna Jordan, Senior Principal of Korn Ferry Indonesia explains about 3 waves that are needed to take during the pandemic by the leader of business organizations. One of them is revisit the business model. That means that company needs to revisit and redefine the customer demand because the demand is not there anymore. They will need to redefine: should I actually tapping other demand of the customer?

Joanna gave 2 sample cases that happened on a taxi company in Singapore and also one of high brand Bag Company:
– The very famous taxy company in Singapore become a delivery for food and medical supply when the people just stay at home.
– Luis Vuitton is producing hand sanitizer and face mask.

The future of after the Covid-19 is actually where the agility is much more important than ever. So, business needs to be very agile to redefine their business model related to the customer demand.

Listen on the spotify: BUSINESS LOUNGE JOURNAL TALK, EPISODE 1: COST OPTIMIZATION DURING PANDEMIC

Joanna Yordan, Senior Principal Korn Ferry Indonesia

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